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Drug-Makers Paying Off Generic Brands

SOURCE: DIGG • 2009-12-03
TOPICS: Pharmaceuticals Policy • Generic Brand • Marketing • Patent Law • Brand • Health_medical_pharma • Social Issues

[63 diggs @ Health] Over the last few years, drug-makers have embraced a startlingly simple tactic for fending off competition from cheaper generic brands: paying them off. read more »

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